Epic news alert: We won the ‘Best Use of Social Media’ award at the DADIs for our Pizza Hut work!
We’re proud as punch this morning to have beaten a whole host of incredible brands last night to win the ‘Best Use of Social Media’ award at the 2016 DADI Awards. We faced tough competition from the likes of Direct Line Group, Heineken, BBC World Service and Beats by Dre and are thrilled that our ‘Taste Freedom’ campaign for Pizza Hut came out on top! This is fresh of the back of our SomeComms and Social Media Buzz Award nominations.
The team has worked incredibly hard on the campaign over the last year quadrupling the Twitter following organically as a result of some fantastically creative work that has seen the brand sky rocket working with influencers such as Deji, The Tide, Naughty Boy and Arron Crascall to name a few. The campaign results are worth shouting about reaching an impressive 350 million people as well as generating top quality PR coverage in over 140 titles from Fox News, Shortlist, The Sun to MTV.