Fresh
PR comes home for homes4u
Specialist Manchester-based estate agency chain homes4u has appointed Tangerine PR to run its ongoing public relations campaign aimed at the company’s three main audiences; investors, young professionals and students.
This is the second time homes4u has worked with Tangerine PR following a three year campaign from 2003 to 2006.
Managing director and owner of homes4u Carolyn Mellor said: “It’s great to be back working with Tangerine PR. Despite the recession hitting the property market hard, business is great and we’ve lots of exciting news to share with the Manchester community as we celebrate our 20th Anniversary, so we wanted to get our PR back on track as quickly as possible. We did some great work with Tangerine PR a few years ago and they know us well so we got straight back in touch.
“Investors are a particularly key audience for us and the work Tangerine PR will be doing will help us demonstrate the excellent reputation we’re developing in this area, alongside our more general experience with young professionals and students which we’re already well known for.”
Director of Tangerine Sarah Halton said: “We always had lots of fun working with Carolyn and the team at homes4u, including whizzing around Oxford Road in a motorized four poster bed! homes4u has always been an innovative business which provides us with great scope for PR and we’re really excited to be back working with them.”
