“What’s been key to the success of the campaign is the agency’s established relationships with key magazines and journals. The team at Tangerine know what makes an editor tick, and because of that knowledge, they’ve helped us secure fantastic opportunities with our target media over the past 12 months. What’s more, the structure of the campaign has ensured we’ve had a consistent presence with the press that’s sustained and on message, and importantly, a robust platform to grow our share of voice in the future.”

Mike Brogan,
Chief Executive, Procure Plus.

Back